Tag: Samantha Cameron
Published on Sep 11
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Samantha Cameron’s fashion brand Cefinn is closing after eight years, citing Brexit friction, mounting losses, inflation, and the collapse of Matches Fashion. The label, launched in 2017 for professional women, struggled to reach profitability. Its final winter range will be the last, with London stores staying open temporarily to sell remaining stock. The closure underscores the pressure on UK fashion independents.